Research released today by the British Video Association (BVA) has suggested that the average British living room is stuck in 1992, often featuring an array of outdated technology including VHS recorders and cassette players.
The study of over 2,000 Brits revealed that while seven per cent of households are equipped with the latest consumer technology, including Blu-ray Disc players, almost half still own a VHS player that hasn’t been used in at least six months. In total, Britain is sitting on a huge 130,000 tonnes of redundant technology.
Gadget expert Nikki Moore said: It’s clear that Brits are a nation of hoarders, reluctant to embrace change. We all too often stick to what we know as it’s safe but as a result we end up missing out. On the one hand 11 million homes have high definition TVs yet with nearly half of the nation reluctant to ditch their VHS players people are not getting the most out of their machine and potentially downgrading their movie experience by not having a Blu-ray Disc player. The reality is that new technology has never been easier to use or more affordable. As many families prioritise value in their Christmas shopping this year, gifts like a Blu-ray Disc player, which start at less than ¬£100, are the perfect present for the whole family.
Simon Heller from the BVA added: While we may consider ourselves technophiles, nostalgia and fear of the unknown mean many UK homes resemble shrines to the 1990s. With more and more of us choosing to stay in at the moment, it seems that Brits are compromising their movie experience rather than enhancing it. If you really want to bring the cinema home you need to watch movies on Blu-ray Disc, which gives you an unprecedented High Definition movie experience, with five times great picture clarity and superior sound.
Further details on the study and its findings can be read here.
